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BMW Classic Guided Tours.

Guests visit the exhibition in the BMW Classic rooms and are guided through the exhibition by a BMW employee.

Our BMW Group Classic tours give you an exciting and exclusive insight into our company and its history. The highlight of every tour is a visit to the vehicle collection – the heart of BMW Group Classic. Rare road and racing vehicles, concept cars, and never-before-seen prototypes await you.

Wide range
of guided tours.

Discover the BMW brand at its very own location, right next to the company's headquarters, and enjoy a variety of BMW Classic tours that give you a closer look at BMW Welt and car production at the Munich plant. You can also experience more than 100 years of exciting company history at the BMW Museum and at BMW Group Classic.

A group of visitors listens attentively to a museum scout in the exhibition rooms of BMW Classic.

BMW guided tour.

On a guided tour of BMW Group Classic, you can look forward to something very special: the Historic Vehicle Collection and the BMW Group Classic Centre combined in one place.

One of the company's first production halls stood on the 13,000 m² site near the BMW headquarters. Today, the listed building is a symbol of the fascinating history of the BMW Group.

Group tours.

Group tours are available in German and English and last approximately 60 minutes for a maximum of 20 people. Experience the fascinating world of BMW in a small, personal group – there is something for everyone thanks to the wide range of topics. Prices vary according to theme. Further details will be provided when booking.

View past a bright yellow 507 convertible to a group of visitors in the BMW Classic exhibition rooms, listening attentively to a museum scout.

Impressions.

Immerse yourself in the exciting world of mobility. The historic gate building is the entrance to BMW Group Classic and a singular experience. Discover the various brand areas and experience what makes the BMW brand so unique. Feel the fascination of mobility anew and enjoy unforgettable impressions during your visit to the BMW Group Classic Center. 

Close-up of the radiator grille with brand logo and the headlight of a Morris MINI Classic model.
View of the instrument cluster of Mr. Bean's BMC Mini Cooper MK III.
The focus is on the white and blue BMW wing logo on the radiator of the BMW 3/20 Type AM 4, the first BMW in-house design.
A view of the classic car exhibition featuring a BMW Baroque Angel as a police car, a BMW Isetta, a BMW 507, a BMW Z8 and other vehicles.
Rear view of the police BMW 501 from the popular television series Funkstreife Isar 12, which was produced between 1960 and 1963.