Each individual BMW club and BMW Motorrad club is a standalone entity; their focus and orientation are independent of the brand. The clubs are subdivided by continent and region: Europe, America, Africa, Australia and Asia Pacific. Within these groups, clubs are arranged under international and national umbrella organisations. The BMW Classic and Type Clubs have a separate, internationally active section. They take care of everything concerning the maintenance and restoration of classic BMW vehicles.
This global network for BMW motorcycle and car enthusiasts provides a unique platform for sharing experience and knowledge. And the elected BMW Clubs International Council represents the interests of the clubs.
BMW CLUB & COMMUNITY MANAGEMENT.
There are around 800 officially recognised BMW clubs with over 230,000 members, reflecting rather impressively the enduring ability of the BMW Group and its brands to captivate and entice. Together, they form the largest club organisation in the world in the premium car and motorcycle segment. Vehicle age is not important here, with everything from lovingly restored classics to individually configured new models represented.
BMW Club & Community Management – BCCM for short – is the global interface for all official BMW and BMW Motorrad clubs. BCCM is part of BMW Group Classic, and our offices are located in BMW’s historic former factory halls in Munich, a stone’s throw from the “four-cylinder” building.
We provide help and support all around the world. Indeed, BCCM is on hand to assist with everything from recognition of new BMW clubs to club or umbrella organisation matters. We can advise you on how to organise club events, conferences or visits to BMW facilities. And we also provide active assistance with (re)designing emblems and publicity material.
The BMW club community follows a set of guidelines that are principally intended to ensure all clubs maintain a consistent public appearance. The guidelines also provide helpful answers to questions on setting up a club or club work.
This is also where you will find useful ideas and recommendations for launching a BMW club and creating its presence. There is also information on the structure of the international club organisation and the associated rights and obligations of clubs.
You can find the guidelines for the BMW club community here in the Download zone, as well as detailed information on prizes and awards, including “Friend of the Marque”, the “Prof. Dr. Gerhard Knöchlein – BMW Classic Award” and “Club of the Year”.
FRIEND OF THE MARQUE
BMW has many fans and friends, and some of them are quite extraordinary. Their personal commitment goes far beyond the call of duty. For this reason, we acknowledge their commitment as passionate ambassadors of the BMW brand by awarding them the title of Friend of the Marque. The only requirement is that the person should be a member of a recognised BMW club.
Do you want to nominate someone exceptional as a Friend of the Marque? Nothing could be easier. Simply request the nomination form at firstname.lastname@example.org, fill it in and send it back to us. Nomination proposals submitted by 31 January can be considered for the current year.
PROF. DR. GERHARD KNÖCHLEIN – BMW CLASSIC AWARD.
This prize was donated in memory of the founding president of the BMW Veteranen Club Deutschland e. V. [BMW Veterans Club, Germany], Prof. Dr. Gerhard Knöchlein.
With this award, we honour individual club members who have made a special contribution towards conserving and promoting the history of the BMW brand. The award winners are owners of BMW classic vehicles who have maintained them in immaculate condition and who make them accessible to the public.
To propose a club for the Prof. Dr. Gerhard Knöchlein – BMW Classic Award, simply request the nomination form at email@example.com, fill it in and send it back to us. Nomination proposals submitted by 31 January can be considered for the current year.
CLUB OF THE YEAR.
The Club of the Year Award for officially recognised clubs honours outstanding performance in the field. This award acknowledges the active growth of a club, its social responsibility and exceptional dedication. For example, a club can be nominated for its organisation of independent club events, which highlight the significance of the BMW Clubs International Council or are particularly effective in promoting cooperation between BMW clubs and the BMW Group.
Only recognised clubs can be nominated by their respective umbrella association. The Club of the Year award was presented for the first time in 2012.
To propose a club for Club of the Year, simply request the nomination form at firstname.lastname@example.org, fill it in and send it back to us. Nomination proposals submitted by 31 January can be considered for the current year.