In 1951, BMW launched the long-awaited '100 Mile Racer' with the BMW R 68 at the Frankfurt International Bicycle and Motorcycle Exhibition. This was a series model with a top speed of at least 160 km/h. The main aim was to maintain a position of leadership against the English makes. The sporty character of the motorcycle was highlighted by a narrow front-wheel guard and the optional elevated 2-in-1 exhaust system. However, riding a BMW R 68 was a hobby that was reserved for a select few. At a price of nearly DM 4,000, owners were guaranteed exclusivity.