The BMW 3.3 L was launched in the market in 1974 and at that time it was the flagship model in the model series of "Grand Sedans" ("Große Limousinen") (E3). The displacement in this model was slightly enlarged so that the BMW 3.3 L developed power of 190 hp. Analogous to the models BMW 2.8 L and 3.0 L, the 3.3 L also had a wheelbase extended by 10 cm. The expanded series equipment provided for luxury, including an automatic transmission, an electric crank-open steel sunroof or exclusive leather upholstery for seats and steering wheel.